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Top 10 Reasons to Shift From Print to Digital Publishing

Top 10 Reasons to Shift From Print to Digital Publishing

In today’s digital world, publishing content has never been easier. With a few clicks, authors can upload a piece of writing, photos and videos to create a digital version for distribution across different platforms and devices. But not everyone is in a position to make the shift from print to digital publishing. If you are thinking of doing so, here are top reasons why you should make the change from print to digital publishing.

Print Publishing is Dead, Long Live Digital Living!

At the beginning of the 21st century, print was still the dominant publishing format. Print publishing has been in existence for over 2,000 years, and the printing press was invented only in the 15th century. With the advent of digital, the old world of print publishing came to an end, and a new world of publishing was ushered in. Digital catalog publishing is the future of media, and print is only a step in the right direction. With the ever-increasing preference for digital content, print publishing is likely to die out soon. Let’s discuss some of the advantages of digital publishing.

Shorter Delays Between Content Creation and Publication

The most obvious advantage of digital publishing is that publishing happens instantly. Once you create the content, it can be published immediately. This is possible because digital publishing does not require printing or the use of paper. This is a huge advantage if you are planning to publish content on a regular basis. For example, if you are an author, you can publish a new article, blog post or book chapter every week. In the digital world, publishing happens quickly, and you don’t have to wait for the publication date to be pushed through to the printer. With digital publishing, the entire process becomes much faster, and you don’t have to wait months to see your published content.

Publishers only pay for digital content

In the print world, publishers often get a return on investment from the sale of printed books. This is not the case with digital publishing. As a publisher, you get paid only for the views on your content. This is an ideal arrangement for all those who want to earn money solely through the views on their content. Online catalogs software offers ready-to-use templates for those who have limited page layout experience. Digital publishers only get paid for their work when people view their content. In other words, digital publishers don’t get any return on their investment from the sale of printed books. This arrangement ensures that publishers don’t have to rely on the sale of printed books to earn revenue. All publishers have to do is create high-quality digital content and publish it. The money earned through the views on digital content is the only revenue source.

Readers Are Becoming More Discriminatory Towards Print Media

Some years ago, print publishing dominated the market and digital publishing was not a reality. Readers preferred printed content because they found it easy to read. With the advent of the Internet and smartphones, reading became way easier. More people started using ebooks to read content. The digital landscape offered the option of reading digital content on a variety of devices. This made reading way faster and easier. Print media, on the other hand, remained the preferred form of reading. People continued to prefer printed material because reading on a printed page was easier than reading on a computer screen or an eBook. However, over time, the preference for printed content among readers has started changing. Now, readers prefer reading digital content.

Bottom Line

Given the advantages of publishing, it is easy to see why print publishing is soon expected to become a thing of the past. With this shift, media companies will be freed from the shackles of the printing press and will only have to invest in the creation of high-quality content. With digital publishing, you can create and publish content on a wide variety of devices. You can also make your content available to a huge number of readers. With DCatalog, brands can leverage multiple publishing features to take their catalog to the next level. The best thing about publishing is that it is relatively risk-free. Publishers can earn money only when readers view their content.

DCatalog

Level up your online catalog by linking the catalog pages to your eCommerce store and create a 360 marketing experience. DCatalog makes it easy to embed your catalog right on your website. Feel free to contact us with any questions or to schedule a webinar.

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